Breaking Muscle is an online platform that provides high-quality fitness content all backed up by scientific facts. The blog is super versatile and is seen as an expert source in the fitness world. This means that the blog commands an audience of consumers, professionals, and fitness enthusiasts. Content is clearly separated on the blog for trainers and coaches as well as consumers. The blog features a lot of different content such as reviews, videos, workout routines, fitness articles, and product reviews. 

Nerd Fitness started in 2009 as a way to help people live a healthy life in any way they can. Founder Steve Kamb aims to help the average Joe. They offer programs to help normal people lose weight, build muscle, and get strong.

The Fit Bottomed world is run by fitness professionals Jennipher Walters and Kristen Seymour. The two friends started Fit Bottomed Girls in 2008 as they were looking for a fresh approach to health and fitness without the dieting. The blog has been growing ever since and has now expanded into other verticals such as Fit Bottomed Mammas, the Fit Bottomed Girls Podcast, and the online course Love Your Body. Love Your Life. 

Born Fitness is a big source for health and fitness. The blog aims to take the stress out of health, fitness, and nutrition. They have a no-hype, straightforward tone that delivers informative yet engaging content. Founder of Born Fitness Adam Bornstein works with world-class fitness experts to deliver clear and helpful answers. It’s about finding solutions to your needs and accessing jargon-free information. Born Fitness is designed for real people who want expert advice in a simple, easy-to-digest format.  

Love Sweat Fitness was founded in 2014 by Katie Dunlop. Katie started the site as she was passionate about fitness and helping women. What’s different about Love Sweat Fitness is that the site majorly focuses on community. She aims to build friendships and a powerful community to support other people’s health and fitness. The blog splits up the content into fitness, nutrition, healthy lifestyle, travel, and printables. With plenty of healthy recipes, fitness challenges, and even an app, Love Sweat Fitness aims to make fitness a community even