Best B2B Marketing Blogs

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    Looking for the best B2B marketing blogs? The good ones give you real actionable advice, the kind of stuff they should charge for, but don’t. If you’re looking for help marketing your business, picking the wrong strategy could set you back months and many dollars. It doesn’t have to be that way – we’ve curated some of the best B2B marketing blogs out there for you.

    Best B2B Marketing Blogs for 2021

    Besides being a powerful conversion toolkit to convert more visitors into leads, subscribers, and sales, Poptin also takes pride in its long list of informative articles in the SaaS, tech, and marketing verticals. From how-to's, conversion methodologies, lead generation tools, innovative trends to interviews with digital marketing experts, Poptin delivers quality content that satisfies every marketer's hunger for knowledge to successfully thrive in the business.

    Shane Barker has helped businesses accelerate their growth with customized digital marketing consultation and services. Having won many accolades, he has consulted with Fortune 500 companies, influencers with digital products, and a number of A-List celebrities.

    HubSpot's blog is a wealth of information with everything from best practices to how-to's to infographics and more.

    As the founder of the inbound methodology, HubSpot basically invented the idea of using a blog to grow your business and has done a fantastic job of maintaining a blog that exemplifies the inbound marketing methodology.

    Neil Patel has worked in agencies, helping companies grow their traffic in addition to growing his own business through SEO, so he’s had exposure to multiple industries.

    His blog provides usable, actionable information through videos, written posts and podcasts. The topic coverage is comprehensive, and the posts are specific enough that you can read a blog or watch a video and then implement what you learned into your strategy.

    Salesforce built a model that countless SaaS companies have tried to replicate. They’re doing an incredible job of growing their business and have been named the #1 CRM Provider for five years in a row.

    They are on the cutting edge of technology, which is reflected in their blog content. Their blog covers a wide range of topics from sales, marketing, software and the industry as a whole, in addition to featuring posts about their company culture.

    Sirius Decisions aims to bring actionable intelligence to B2B execs, and they conduct a lot of research to do so.

    They provide benchmark data and conduct studies on databases alongside partnering with other companies for research and reporting.

    Their blog covers a wide range of topics and features data from their reports and studies.

    Leading the charge on the Revenue Acceleration movement, the Breadcrumbs blog is a great resource for anything related to b2b marketing with a strong focus on the intersection between marketing and sales.

    Visme helps you build the reputation it deserves. Whether you’re a seasoned designer or you can’t be trusted with a box of crayons, Visme marries capability with ease of use to create a platform that allows everyone to do their best work.

    Drift is a conversational marketing platform that is working on changing the way B2B sales are done. They have a strong brand that epitomizes their promotion of conversational, personal marketing.

    Their blogs are formatted in ways that promote scannability with lists, are often conversational in nature and feature images of real people who work for or with Drift. In addition to providing case studies about client success, subject matter expertise and podcast transcripts, they also publish blogs that provide insight into how they run things.

    OpenView is a venture capital firm that focuses exclusively on B2B expansion stage SaaS companies. Because of their hyperfocus, they have a variety of specific, well-researched content aimed at businesses in that space.

    In addition to creating original content for their blog, OpenView also will curate or syndicate blogs from other relevant thought leaders to make it easy for readers to gain a comprehensive understanding of the covered topics.

    Vidyard is one of the premier video hosting platforms available to marketers today, and their content speaks to the value of video in marketing.

    Not only does their blog cover the big picture “why” around integrating video into your content strategy, they also cover how, and include videos in many of their posts to illustrate its value.

    InsightSquared is a sales analytics tool that provides reporting on marketing and sales functions.

    Their blog provides extensive content on pipeline management and the use of analytics to hone your marketing and sales efforts and bridge the gap between marketing and sales.

    PPC Hero focuses on paid-per-click (PPC) advertising and provides information related to how to leverage paid advertising.

    While their content does branch into industry news and PPC-related careers, the majority of their posts are about specific aspects of PPC like social, search and mobile.

    Business2Community has grown beyond a blog into more of a publication. They cover a wide range of topics and accept contributions.

    Because of the wide range of business-related topics covered, finding content relevant to you and identifying subjects you can write about in guest blogs for them is easy.

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